Why Nine Nine
Cheongdam is Seoul's representative luxury lifestyle district.
With premium fashion houses, brand cafes, beauty clinics, and hair and makeup salons gathered there,
it is the place where K-beauty trends and lifestyles move the fastest.
We design choices based on Cheongdam standards.
Cheongdam is not merely a space where trends are consumed. It is a place where countless choices are repeated, and only standards that have withstood the test of time remain.
Nine Nine Agency began with two perspectives that have long experienced these standards.
One person has spent 35 years in the Cheongdam K-beauty scene, personally handling the faces and images of countless clients, observing through results which choices lead to a natural finish and which leave a sense of regret.
The other person has spent a long time directly experiencing beauty, dining, and lifestyle centered around Cheongdam, feeling from the client's perspective what is remembered for a long time and what is chosen again.
We know.
Where things endure and where they disappear.
And how people's choices change over the flow of time.
Nine Nine Agency designs the most suitable choice for clients between standards and experience.
